Primary Focus:
Executive Producer
Experience Design & Systems Integration
Interactive & Live Environments

I led the creation of Atlas9, a $26.7M immersive entertainment destination that transforms a once-grand movie theater into an active containment site operated by F.A.C.A.D.E. (Field Agency for the Containment of Aberrations and Divergent Energies), where cinematic worlds bleed into reality.

As Executive Producer, I owned the experience end to end, overseeing creative, technical, and operational systems across power and data infrastructure, AV, interactive development, creative design and narrative, film production, environment design, marketing, and vendor/artist management. I served as the central integrator across disciplines, ensuring narrative, content, and technology came together as a cohesive, functioning experience.

I drove the translation of story into real-world systems, producing how narrative is expressed through projection, audio, RFID, and responsive environments. Every space, system, and interaction was delivered to position the guest as an active participant inside the unfolding anomaly.

I led cross-functional teams across creative, engineering, and content while managing budget, timelines, and partner ecosystems, delivering a highly complex, multi-system experience at scale without compromising creative intent.

Post-launch, I continued ownership of the experience through live operations, producing social and organic marketing, live events, and ongoing interactive system updates to keep the environment evolving and audiences returning.

The result is a living, continuously evolving storyworld that blends cinematic storytelling with advanced interactive systems, recognized as one of USA Today’s Top Attractions of 2026.